Monica Hebert

VP, Media Services

As vice president of media services, Monica Hebert enhances client media ROI through ongoing strategy work, team building and professional development. She is a marketing veteran of 30+ years whose skills in research, planning and negotiation have proven invaluable in the execution of media plans for buys of any size.

Monica is a familiar face in the Louisiana media marketplace, and her assertive style has earned her a sterling reputation for making the most of client investments. In her vice president role, she helps monitor the ever-changing landscape of audience targeting and tactics to guide departmental innovation and better reach campaign goals. By working collaboratively with her team, she ensures all media strategy, methodology and placement for our partners is fit to generate results. Monica has been responsible for managing a wide variety of clients throughout her career, most notably Ochsner Health System, the Louisiana Office of Culture, Recreation and Tourism, Louisiana Economic Development, and the Louisiana Superdome, securing well over $20,000,000 in placements along the way. Outside of the office, she is a tireless community volunteer, and has served on the boards of the American Advertising Federation and Festival International de Louisiane.

• 1997 NFL Super Bowl Host Committee
• BlueCross / BlueShield
• CC’s® Coffee House
• Coburn Supply Company
• Festival International de Louisiane
• Home Bank
• I-49 Connector/LaDOTD
• La Capitol Federal Credit Union
• Louisiana Department of Health and Hospitals (Statewide LaChip Program)
• Louisiana Economic Development
• Louisiana Office of Culture, Recreation and Tourism
• Louisiana Superdome
• Ochsner Health
• Ochsner Lafayette General
• TABASCO® Country Store
• Tulane Cancer Center
• Women’s & Children’s Hospital
• Zeiss Microscopes